BAKE & BAR
Retailers tell us that Bake and Bar are 2 strongly performing categories right now.
Not surprising given the number of consumers stuck at home looking for creative and pleasurable ways to fill in a day or evening.
Within the broader Bar category, it’s cocktail making that’s grabbing most attention.
Bottle shops confirm increased spend on base spirits ( vodka, gin, rum, whisky), the platform required to make the most popular cocktails
To help you promote cocktails and cocktail tools here are 3 Überbartools™ cocktail making links to share across your social channels.
Download the Überbartools™ catalogue here
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Baking, Physics and Thingamajigs: Why Measuring is a Must
For bakers, measuring is imperative when it comes to baking the perfect cake. And the requirements for a bartender to make a top-notch cocktail are just the same. Read our blog to find out why measuring is a must.
