LIKES VS SHARES... VANITY VS CERTAINTY

April 01, 2015

Likes vs Shares... Vanity vs Certainty | Überbartools™

Every bar and restaurant business must be on Facebook.
 
Isn't it frustrating when in conversation with a friend or business colleague, when these people trumpet how many Facebook fans they have... if you’re like me... you may feel somewhat deflated!
 
The good news next time you meet an internet boaster... that “fans” are in some ways just vanity numbers as uncommitted fans can be easily purchased… meaning these “fans” will not engage with your brand or business in any meaningful way!
 
Social sharing is about sharing posts which provides cache, authenticity and amplification to your story!
 
Facebook success should be measured on certainty… “likes” are so “meh”… broadly summed: the difference between “likes” and “shares” is the difference between a rather uncommitted pat on the back versus a huge bear hug, backed by love!
 
Who wants hugs?

Who wants Hugs |  Überbartools™

  Subscribe in a reader






Also in News

Thingamajigs jiggers and measuring for cocktails
Baking, Physics and Thingamajigs: Why Measuring is a Must

May 18, 2021

For bakers, measuring is imperative when it comes to baking the perfect cake. And the requirements for a bartender to make a top-notch cocktail are just the same. Read our blog to find out why measuring is a must.

View full article →

Bartender Speed & Efficiency | Überbartools™
Bartender Speed & Efficiency

June 07, 2020

View full article →

Cutting Costs, Saving Money & ROI

May 28, 2020

View full article →