BEWARE AIR JOBS: VERBAL WANNABES

June 12, 2015

Ever been seduced by promises that vanish before the words ever hit the air?
Then folks beware the Air Job!

What’s an Air Job: an individual who with seething conviction expresses love, or makes some type of promise to commit, act, or reciprocate, yet when it comes to the crunch, nothing ever happens! 

Air Jobs work for you, are customers, are service provider, are friends, are associates… inevitably these people just want something from you or importantly want something more for themselves, unrelated to your needs or outcomes!

At some point intention must turn into physical action or commitment… otherwise one’s credibility is at stake... an old tailor once said: the cloth we cut our promises from results from the outcomes we sew!

Recognizing the Air Job, avoids disappointments, wannabes and time wasters from taking focus away from the people, relationships and actions that do really matter!

  Subscribe in a reader





Leave a comment


Also in News

When it comes to keeping customers, consistency is key
When it comes to keeping customers, consistency is key

October 18, 2018

A cocktail requires consistency through carefully measured ingredients and should be delivered, to the customer, with no variation in volume, taste, or appearance. All without wastage!

'Easier said than done,' we hear you cry!

View full article →

Summer Sessions: the low-down on low ABV cocktails
Summer Sessions: the low-down on low ABV cocktails

October 12, 2018

Before you know it, the silly season will have begun, and you’ll be left wondering what you’re going to serve your thirsty friends and guests for those all-day celebrations. Enter the low Alcohol by Volume (ABV) drink

View full article →

A study in shots vs watts: Could saving alcohol be as simple as switching the lights off?
A study in shots vs watts: Could saving alcohol be as simple as switching the lights off?

October 09, 2018

As a bar owner or manager, you wouldn't take kindly to staff locking up and leaving all the lights on - what a waste of energy! But it's likely you haven't thought twice about this seemingly insignificant waste of alcohol.

View full article →